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Fashion PR Confidential is a 2-day workshop where future publicists learn the ins and outs of the industry. The workshop features lectures given by PR professionals, projects accompanied by one-on-one feedback and a networking hour with top professionals in the industry in an intimate setting of 25 attendees.
What We Cover
We will briefly go over basics, but will focus on intermediate and advanced topics such as:
· How to create the perfect media list
· Pitches versus press releases and how to tailor them
· Cracking the blogger code
· How to brand yourself
· Various breakout sessions and much more
Our Attendees Have Gained Jobs and Internship Positions Here
Fashion PR Con is a fun and creative environment where future publicists are given the opportunity to be self-starters and make connections that could land them internships or jobs in the future. Our attendees have landed internships and jobs at Bollare, DKNY, Alice + Olivia, Glamour Magazine, and more.
Who We Are
The class is taught by Danika Daly, founder of Fashion PR Con and Danika Daly PR, as well as Crosby Noricks of PR Couture. We will also have industry guest speakers – our workshops have featured speakers from Teen Vogue, Elle, Keep, Bobbi Brown Cosmetics, Racked and more.
A video of one of our workshops can be viewed here. We provide lunch, amazing goodie bags, individual critiques, group activities and the always anticipated networking hour with industry pros.
Discounted Registration
PRSSA members will receive an additional $50 off with code PRSSA.
If your members are not able to travel to LA for the workshop, we also have an online course that covers everything we would in our in-person workshop. You can find out more information or register here.
For more information, visit www.fashionprconfidentia If you have any questions, feel free to email me. I hope you have a great fall semester!



Informational Interview